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Day: February 15, 2011

Published by NiteMayr on February 15, 2011

If there was ever something for the Mythbusters to Tackle!

thedailywhat:

These Aren’t The Ingredients You’re Looking For of the Day: Coca-Cola’s secret ingredients revealed?: This American Life claims that it stumbled upon the holy grail of secret recipes in a photo published alongside an article on Coke’s history in the February 18, 1979 edition of the Atlanta Journal-Constitution. The photo allegedly features a hand-written copy of Coke inventor John Pemberton’s original recipe.

The formula, according to TAL, is as follows:

Fluid extract of Coca: 3 drams USP
Citric acid: 3 oz
Caffeine: 1 oz
Sugar: 30 (unclear quantity)
Water: 2.5 gal
Lime juice: 2 pints, 1 quart
Vanilla: 1 oz
Caramel: 1.5 oz or more for color

The secret 7X flavor (use 2 oz of flavor to 5 gals syrup):
Alcohol:  8 oz
Orange oil: 20 drops
Lemon oil: 30 drops
Nutmeg oil: 10 drops
Coriander: 5 drops
Neroli: 10 drops
Cinnamon: 10 drops

Coca-Cola Co. was quick to deny that its secrets have been spilled. “Many third parties, including ‘This American Life,’ have tried to crack our secret formula,” Coca-Cola spokeswoman Kerry Tressler told Reuters. “Try as they might, they’ve been unsuccessful because there is only one ‘Real Thing’.”

Whatever that means.

For what it’s worth, at least one ingredient is certainly incorrect: High-fructose corn syrup has long since replaced sugar as Coca-Cola’s exclusive sweetener.

[h/t: newsfeed / image: cocaine.]

Published by on February 15, 2011

If there was ever something for the Mythbusters to Tackle!

thedailywhat:

These Aren’t The Ingredients You’re Looking For of the Day: Coca-Cola’s secret ingredients revealed?: This American Life claims that it stumbled upon the holy grail of secret recipes in a photo published alongside an article on Coke’s history in the February 18, 1979 edition of the Atlanta Journal-Constitution. The photo allegedly features a hand-written copy of Coke inventor John Pemberton’s original recipe.

The formula, according to TAL, is as follows:

Fluid extract of Coca: 3 drams USP
Citric acid: 3 oz
Caffeine: 1 oz
Sugar: 30 (unclear quantity)
Water: 2.5 gal
Lime juice: 2 pints, 1 quart
Vanilla: 1 oz
Caramel: 1.5 oz or more for color

The secret 7X flavor (use 2 oz of flavor to 5 gals syrup):
Alcohol:  8 oz
Orange oil: 20 drops
Lemon oil: 30 drops
Nutmeg oil: 10 drops
Coriander: 5 drops
Neroli: 10 drops
Cinnamon: 10 drops

Coca-Cola Co. was quick to deny that its secrets have been spilled. “Many third parties, including ‘This American Life,’ have tried to crack our secret formula,” Coca-Cola spokeswoman Kerry Tressler told Reuters. “Try as they might, they’ve been unsuccessful because there is only one ‘Real Thing’.”

Whatever that means.

For what it’s worth, at least one ingredient is certainly incorrect: High-fructose corn syrup has long since replaced sugar as Coca-Cola’s exclusive sweetener.

[h/t: newsfeed / image: cocaine.]

Published by NiteMayr on February 15, 2011

The beauty of a new tool is that it allows you to see and approach your subjects differently. Using this phone brought me into little details that I would have missed otherwise. The image of the men resting together on a rusted bed frame could never have been made with my regular camera. They would have scattered the moment I raised my 5D with a big 24-70 lens attached. But with the phone, the men were very comfortable. They always laughed when they saw me shooting with it while professional cameras hung from my shoulders.

http://lens.blogs.nytimes.com/2011/02/11/through-my-eye-not-hipstamatics/ – I Truly never thought of it this way, the tool defines how people react to it…. deep

Published by on February 15, 2011

The beauty of a new tool is that it allows you to see and approach your subjects differently. Using this phone brought me into little details that I would have missed otherwise. The image of the men resting together on a rusted bed frame could never have been made with my regular camera. They would have scattered the moment I raised my 5D with a big 24-70 lens attached. But with the phone, the men were very comfortable. They always laughed when they saw me shooting with it while professional cameras hung from my shoulders.

http://lens.blogs.nytimes.com/2011/02/11/through-my-eye-not-hipstamatics/ – I Truly never thought of it this way, the tool defines how people react to it…. deep

Published by NiteMayr on February 15, 2011

In Michigan, which faces a shortfall of $1.8 billion, Governor Rick Snyder is set to unveil a budget proposal this week that also will include a major tax cut for businesses. Though many details are not yet known, Snyder will seek to eliminate a gross receipts tax for businesses and replace it with a flat, 6 percent corporate income tax. He acknowledges the move could cost Michigan $1.5 billion, although he is expected to offset at least some of that loss with other revenue moves, such as eliminating an income tax credit for working families.

stateline.org – http://www.stateline.org/live/details/story?contentId=550109

Published by on February 15, 2011

In Michigan, which faces a shortfall of $1.8 billion, Governor Rick Snyder is set to unveil a budget proposal this week that also will include a major tax cut for businesses. Though many details are not yet known, Snyder will seek to eliminate a gross receipts tax for businesses and replace it with a flat, 6 percent corporate income tax. He acknowledges the move could cost Michigan $1.5 billion, although he is expected to offset at least some of that loss with other revenue moves, such as eliminating an income tax credit for working families.

stateline.org – http://www.stateline.org/live/details/story?contentId=550109